Is technology really the ‘solution’?

Why describing your technology as a ‘solution’ doesn’t actually tell me what you do.

I undertook some online competitor research for a client recently and what should have been an informative and relatively easy undertaking became quite the opposite. With so many FinTech and RegTech providers offering “automated solutions to enhance transparency and customer engagement, increase efficiencies and reduce risk”, I honestly had no idea what most of the companies I looked at actually do!  So it became a mission to try to figure it out …

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